For this project, I took on the task of creating a restaurant brand from scratch. In order to do so, I researched my Haitian cultural heritage and traditions. This project required an extensive amount of time and effort to bring my ideas to fruition.
Displayed above is the brand guideline book I created. It describes how to and how not to use the Haitian House logo. It also gives an insight on how the restaurant would look if it actually existed. Below is an example of an inside spread of the book.
I also made business cards, food menus, letterheads and other necessities for the restaurant.