For this project, I undertook the creation of a restaurant brand from the ground up. To achieve this, I dived into Haitian cultural heritage and traditions. The project demanded significant time and effort to transform my ideas into reality. Above is the logo, which colors are a nod to their historical background involving unity and collaboration amongst the people.
Displayed above is the brand guideline book I created. It describes how to and how not to use the Haitian House logo. It also gives an insight on the vibe of the restaurant and how it would look if it actually existed. Below is an example of an inside spread of the book. I even took it as far as making business cards, menus, letterheads and other collateral for the restaurant.
BRANDON GEORGES 